Colliers of Birmingham - Triumph car dealers 23E

This article in my series about Triumph car dealers and features Birmingham dealer Colliers.

Colliers Advert from 1979

R H Collier & Co Ltd

R H Collier & Co Ltd of Coventry Road, South Yardley, Birmingham were often referred to as  Colliers.  In 1929 they bought the assets of the Clyno Engineering Co from Alfred Hubert.

R H Collier & Co Ltd 1934 advert

 During the 1930's the firm sold many makes of cars including AJS, Morris, Swift and Willys Knight.

R H Colliers advert from Motor 22 December 1943

The firm sold Fiat and Rover spares by post from their South Yardley premises.

R H Collier & Co Ltd, Rover spares advert 1954

 Triumph distributor

1974 saw Colliers appointed as a Triumph distributor.

Football Sponsorship

Like many car dealers Colliers used Football sponsorship to publicize their business.  Buy British Leyland in Brum from Colliers.  Kenny Burns transferred from Birmingham City to Notttingham Forest in July 1977 so this TR7 photo must from before that.

 Later on Colliers provided cars to Aston Villa as can be seen in this 1982 advert.

Colliers 1982 advert

Colliers Sticker

Supplied by Colliers rear window sticker from 1975.

Collier branches

The business had premises at various places in the West Midlands.

Colliers, Abbey Garage, Sutton Road, Erdington dealer address sticker

Colliers, Abbey Garage, 1-37 Sutton Road, Erdington, Birmingham B23 6QH
Colliers Corner, South Yardley, Birmingham
Colliers, 1 Stockfield Road and 38 Stockfield Road, Acocks Green
Colliers, 884 Warwick Road, Tyseley
Colliers Station Garage, Grange Road, Dorriidge

Plea for information

If you have any more information or recollections about Colliers, photos of window stickers, dealer badges or sill plates etc please let me know. I can be contacted via the comments to this post or on facebook at https://www.facebook.com/stephen.weblin

Further information and sources

Link to post about P J Evans

Link to a post about All Electric Garage .

Link to post about Cramore Bros Ltd

Link to the other articles in this series.

Link to facebook page: Triumph Car Dealers.

Link to my Triumph Car Dealers Flickr group which includes many photos of Standard Triumph garages etc from my collection and many other contributors .

I have a collection of Standard Triumph car dealer directories: http://vitessesteve.blogspot.co.uk/2016/03/triumph-car-dealer-directories.html

Picture credits: R H Collier & Co Ltd 1934 advert from the gracesguide website; Colliers Advert from 1979 + Colliers 1982 advert posted to flickr by Miles McClagan; R H Collier & Co Ltd, Rover spares advert 1954 and Colliers rear window sticker from 1975 posted to flickr by John; Colliers, Abbey Garage, Sutton Road, Erdington dealer address sticker on Sprint brochure from www.MyTriumph.de