Saturday, August 05, 2017

Sellers Service Station of Grantham - Triumph car dealer 41

This short article is about Sellars Service Station a one time Triumph car dealer in Grantham Lincolnshire.

Sellers Service Station
Sellers Service Station
Sited on Barrowby High Road, the A52, at the edge of the built up area of Grantham.  The business for many  years was a BP petrol service station. By the mid-1980's it was a Datsun and then a Nissan agent.  The business ceased and the site was sold for housing around 2005 leaving no trace.

It was reported in the April 1967 edition of Standard Triumph Review that:

Increasingly evident among StandardTriumph dealers in the rural areas is the trend towards providing improved facilities and accommodation. The small, go-ahead dealer who takes the initiative. in building premises which reflect the quality of the product he sells, is no longer the exception. Among these forward-looking dealerships is that of Sellers Service Station, Barrowby High Road, Grantham, where there is double reason for the proverbial 'pat-on-theback'.

Their new garage and showroom, opened a few months ago, mirrors not only their progressive outlook but also a determination worthy of commendation. Apart from some technical help by a local builder, the improvements were carried out solely by Mr. J. Sellers, the proprietor, and his staff, and the change is apparent from the 'before' and 'after' pictures on this page.

Management and sales representatives from Standard-Triumph attended the opening ceremony at the new buildings.
Sellers Service Station after modernisation
Sellers Service Station after modernisation

Sellers Service Station in New Zealand

Sellers Service Station - Wellsford, New Zealand 1978
Sellers Service Station - Wellsford, New Zealand 1978
Sellers Service Station - Wellsford, New Zealand 1978 also selling BP petrol.  No connection, as far as I know, other than the name.

Triumph Garages in Grantham

I wrote about North Road Garage in a previous blog post in March 2016: https://vitessesteve.blogspot.co.uk/2016/03/triumph-car-dealers-7-flying-heralds.html.

Empire Garage truck outside its premises on Brook Street in 1956. From Sam Ballaam
Empire Garage truck outside its premises on Brook Street in 1956. From Sam Ballaam

October 1955, 1959 and August 1961
Empire Garage (Grantham) Ltd, Brook Street

February 1965, September 1968
North Road Garages (Grantham) Ltd, 56 London Road
Sellers Service Station, Barrowby High Road

March 1972, March 1974
North Road Garages (Grantham) Ltd, 56 London Road,NG31 6EW are listed as a distributor for Triumph cars

May 1975
North Road Garages (Grantham) Ltd, 56 London Road,NG31 6EW are listed as a distributor for Land Rover, Rover and Triumph cars.

March 1988
Victor Wood of Grantham, Spittlegate Level NG31 7UH are listed as Austin Rover distributor
Caythorpe Motors Ltd, 7 Old Lincoln Road, Caythorpe NG32 3DF are listed as a dealer for Austin Rover
Victor Wood of Grantham window sticker
Victor Wood of Grantham window sticker

Plea for information

If you have any more information or recollections about Sellers Service Station, photos of window stickers, dealer badges or sill plates etc please let me know.  I can be contacted via the comments to this post or on facebook at https://www.facebook.com/stephen.weblin

Further information and sources

Link to the other articles in this series.

Link to face book page: Triumph Car Dealers.

Link to my Triumph Car Dealers Flickr gallery of images I have found on Flickr.

I have a collection of Standard Triumph car dealer directories: http://vitessesteve.blogspot.co.uk/2016/03/triumph-car-dealer-directories.html

Picture credits:Sellers Service Station - Standard Triumph Review; Empire Garage truck outside its premises on Brook Street in 1956. From Sam Ballaam on the http://www.granthammatters.co.uk website.
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