Gordon Lovett Ltd of Ealing - Triumph Car Dealer 55

Gordon Lovett Ltd of Ealing are the subject of this post in my series about Triumph car dealers.

This fine looking building at 45 Mall, Ealing W5 3TJ was the home of Gordon Lovett Ltd in 1979.

45 Mall, Ealing google street view May 2016

They were a Morris dealer in 1934 as can be seen in this advert.

1934 Uxbridge West Drayton Gazette Friday-09-march-1934

According to the pre war dealerships website:  Gordon Lovett, Ltd of 45 The Mall, Ealing, London W.5. Tel. Ealing 4727-8 & 4660. Traded as Lovett’s Garage, Ealing.  They are listed as Austin dealers in 1929, 1936 and 1937.

Lovetts Garage St Christophers badge

Lovetts of Ealing 1978 advert

After the business ceased using the building a number of other firms have occupied the site. 30th March 1981 saw the appointment of a liquidator to the company Gordon Lovett Ltd which had been founded in August 1925.

Listed in my September 1968, March 1972, and March 1974 directories as Triumph dealer. Listed in  May 1975 as Gordon Lovett Ltd (trading as Lovetts of Ealing) acting as a dealer for Rover, Land Rover and Triumph.

I know they held the Land Rover franchise in April 1950 and in 1961.

Plea for information

If you have any more information or recollections about Gordon Lovett Ltd of Ealing, photos of window stickers, dealer badges or sill plates etc please let me know. I can be contacted via the comments to this post or on facebook at https://www.facebook.com/stephen.weblin

Further information and sources

Link to the other articles in this series.

Link to face book page: Triumph Car Dealers.

Link to my Triumph Car Dealers Flickr group .

I have a collection of Standard Triumph car dealer directories: http://vitessesteve.blogspot.co.uk/2016/03/triumph-car-dealer-directories.html

Picture credits: Gordon Lovett Ltd, 45 Mall, Ealing, London image from Alamy.com; 934 Uxbridge West Drayton Gazette Friday-09-march-1934 trinity-mirror-image-created-courtesy-of-the-british-library-board ;Lovetts Garage St Christophers badge from prewardealerships.wordpress.com; Lovetts of Ealing 1978 advert posted to flickr by Jonathan